With a passion to fuel the many adventures that Truckee has to offer, Freeride World Champion Ralph Backstrom and current U.S. Ski Team member Travis Ganong set out to take their passion of roasting coffee to opening Pacific Crest Coffee Company.
Ralph and Travis wanted to give that extra little boost to champion authentic connections with family, friends & the outdoors. They know it’s not just about the destination – but the entire journey.
… Continue reading World-Class Athletes Startup in Truckee
Truckee’s neighborhood coffee roastery!
Born and bread local Nick Visconti, is the proud owner and founder of DRINK COFFEE DO STUFF. DRINK COFFEE DO STUFF is a philosophy that began 5 years ago by Visconti. The idea sprouted during Visconti’s professional snowboard career while on a photoshoot in the Swiss Alps. In between photo takes, Visconti and his friends would escape the harsh winter elements to break for an espresso.
… Continue reading Born and Bread Local Nick Visconti Starts DRINK COFFEE DO STUFF