Tag Archives: Ralph Backstrom

World-Class Athletes Startup in Truckee

Pacific Crest Coffee Ralph Backstrom Travis Ganong Pacific Crest Coffee Ralph Backstrom Travis Ganong

World-Class Athletes Startup in Truckee

Pacific Crest Coffee Ralph Backstrom Travis Ganong

With a passion to fuel the many adventures that Truckee has to offer, Freeride World Champion Ralph Backstrom and current U.S. Ski Team member Travis Ganong set out to take their passion of roasting coffee to opening Pacific Crest Coffee Company. 

Ralph and Travis wanted to give that extra little boost to champion authentic connections with family, friends & the outdoors. They know it’s not just about the destination – but the entire journey.

Continue reading World-Class Athletes Startup in Truckee »