The Truckee Chamber of Commerce provides a host of benefits and programs designed to assist and promote members. It's the hub of the business community, keeping members informed, educated and connected. Businesses that join are supporting a vital organization and professional staff that is actively involved in the community who work on behalf of our members to enhance and improve the community and business climate. Learn about the Truckee Chamber of Commerce Advocacy Policy and guidelines for submitting advocacy requests.
In partnership with the Town of Truckee, The Truckee Chamber of Commerce manages destination marketing for Truckee through a comprehensive marketing strategy and the California Welcome Center that assists over 100,000 visitors every year offering valuable information and services for today's traveler.
Founded in 1912 and incorporated in 1953, the Chamber administrative offices, and California Welcome Center currently operate out of the historic train depot in downtown Truckee.
Our mission is to promote and develop local business and tourism while improving the community's quality of life.
Meet the Staff
President/CEO of the Truckee Chamber of Commerce since 2002. Prior to joining the Chamber, Lynn was the Marketing Director for the Nevada Commission on Tourism in Carson City. In that role, she developed and managed marketing programs to promote the State of Nevada as a tourism destination. She also coordinated the annual Governor’s Conference on Travel & Tourism, which brought together 500-800 industry professionals for a 2-day tourism industry conference. She has experience in the advertising agency field, and worked at the largest ad agency in Nevada, R&R Partners in Reno, for eight years as a media buyer and account executive. She has many years of experience in graphic arts working for publishers, magazines, and newspapers. At the Truckee Chamber of Commerce, Lynn oversees all Chamber programs for the business community and their 600 members; including marketing and promotional activity for Truckee through a contract with the Town of Truckee and a Truckee Tourism Business Improvement District (TTBID); is a key leader in the Truckee Tomorrow collaborative economic development initiative; and oversees the management and operation the Truckee California Welcome Center in the historic train depot downtown.
Brand Communications Director
Joined the Truckee Chamber of Commerce in September 2015 with 20 years of Brand / Interactive Marketing experience in executive positions held at the Resort at Squaw Creek, Sugar Bowl, Northstar California, Mammoth Mountain Ski Area and Myths and Mountains. Colleen's areas of responsibility included hospitality, dining, retail and recreation. Colleen holds a BS in Communications, an E-MBA in emerging technology and Project Management Certification. Colleen’s special interests include yoga, mixed media upcycling, local history and the environment. She has lived in Truckee since 1993 with her husband Steve Jahnke of Sierra Window Coverings. Their favorite activities are riding, hiking, skiing, climbing and taking their dog Baron to Donner Lake.
Manager, California Welcome Center; Executive Assistant
Ruth Geresy has been with the Truckee Chamber of Commerce since 2001. Ruth is the Manager of the California Welcome Center in the historic train depot downtown. The California Welcome Center assists over 100,000 visitors each year, and is part of a network of 20 Welcome Centers throughout the state of California. Ruth is also the Executive Assistant to the President/CEO. Prior to joining the Chamber, Ruth worked at the Truckee Tahoe Airport for 19 years. In that role, she produced the annual Air Show that attracted thousands of spectators. Ruth was the guiding force to creating The Relay For Life of Truckee Tahoe. Now in its ninth year, the event brings the community together in the fight against cancer. Ruth has been recognized on numerous occasions for her significant contributions including 2010 Volunteer of the Year Award by the Truckee Donner Chamber of Commerce; honored in 2011 by Rotary Club of Truckee and the Rotary Foundation of Rotary International with a Paul Harris Fellow; and in 2013 named Truckee's female Citizen of the Year by Truckee Interclub.
Membership Services Manager
Assists and manages the Truckee Chamber member relationships, helping them thrive with the many programs that the Chamber offers. Megan has a BS in Marketing from the University of Nebraska at Lincoln. She then moved to New York City where she was an associate manager for Coach Inc. where she developed innovative strategies and partnerships with other retailers to increase store sales. She utilized her skills in customer service and sales while working at YogaWorks, and invested in her own education completing her 500-hour yoga teacher training. Megan and her husband Eric are new to the Truckee area, having first visited here last fall for a few weeks. In their short stay here, they attended Good Morning Truckee, volunteered at Truckee River Day, learned about the importance of the Tahoe Food Hub and Tahoe Truckee Community Foundation, and met with several local business professionals. These experiences made them immediately feel connected to the community and underscored their belief they had tapped into a very special place. And while they checked out other areas in their relocation search, they could not get Truckee out of their minds.
Justin Swett joined the Truckee Chamber of Commerce in the summer of 2017. He assists and manages projects covering Destination Marketing, Membership Services, and Truckee Tomorrow - an economic development initiative dedicated to the well-being and vibrancy of Truckee through Business Speaks, Quality of Life surveys, and measuring Socio-Economic Indicators of the community. Justin is an east coast native from the jagged coastline state of Maine. His passion of snowboarding and cycling brought him to Truckee to live the mountain lifestyle where he and his wife have lived in town for over ten years. Prior to working at the Chamber, Justin’s love of cycling brought him to Giant Bicycles where he oversaw athlete partnerships and digital marketing.
California Welcome Center Concierge Staff
- Marilyn Colquhoun
- Cassandra Gonzalez
- Carla Embertson
- Karen Snyder
Pam Hobday, Chair
Pamela Hurt Associates
John Manocchio, Vice Chair
Waddell & Reed
Ted Owens, Chair-Elect
Tahoe Forest Hospital District
Executive Director, Governance & Business Development
Sierra Insurance Associates
Vice President of Personal Insurance
Tri Counties Bank
Business Strategy Professional
Truckee Auto Repair - Quality Automotive and Smog
Northstar California Resort
Director of Mountain Dining
Ravn Reece Whitington, Professional Advisor
Porter Simon, A Professional Corporation
Are you interested in connecting with a board member? Email us and we'll get you in touch.