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July 22, 2025
Running a small business is tough enough without worrying about marketing. That’s where Möve Marketing—and its founder, Kaitlyn Merola—comes in. A Truckee local and marketing veteran with 15 years of experience, Kaitlyn built Möve to give small businesses the same strategic marketing support big companies enjoy, just without the big agency price tag. The Truckee Chamber is pleased to welcome Möve as a member. Since joining, Kaitlyn already led a great Lunch & Learn for the chamber in June on Marketing for Small Businesses.
At Möve, they ditch the one-size-fits-all approach. Instead, they offer:


Kaitlyn isn’t just another faceless consultant, she’s a real person who understands the challenges small businesses face. After years working with startups and Fortune 500 companies, she launched Möve in 2019 (right before the pandemic, no less!) with one goal: make great marketing accessible.
Based right here in Truckee, Kaitlyn knows what it takes to stand out in a tight-knit community. When she’s not helping local businesses grow, you might spot her hiking Tahoe’s trails, snowboarding at Alpine, or walking her Husky around town. That local perspective informs everything Möve does, because marketing should feel human, not corporate.
Kaitlyn and her team serve businesses across industries with a focus on trust, transparency, and tangible results. Here’s what their clients say:
“We punch way above our weight in brand recognition because of Möve.” — Founder
“They’re better than an in-house team in every category.” — Marketing Leader

You started your business to do what you love, not stress about ads and SEO. That’s where Möve comes in. Local expertise, no-nonsense strategies, and a neighbor who genuinely cares about your success, that’s the Möve difference. Ready to make marketing work for you? Visit move-mktg.com to schedule a consultation.